GameStop’s Bold Move: Eyeing eBay for a Major Acquisition

In a world where physical gaming stores are becoming rarities, GameStop is making headlines with some ambitious plans. You might still spot a GameStop nestled in an American mall, but CEO Ryan Cohen has his sights set on something much bigger. According to reports, he envisions transforming GameStop into a colossal “$100-billion plus powerhouse.”

The latest buzz suggests that GameStop is looking to acquire eBay, the digital marketplace that dwarfs it in market value—by more than four times! Following this news, both companies have seen a rise in their stock prices, as shared by sources close to the situation. This aligns with Cohen’s earlier comments about seeking a major company to acquire, describing it as a bold strategy that could either be a stroke of genius or a complete blunder.

While eBay racked up a staggering $11.1 billion in revenue last year, GameStop’s net sales were significantly lower at $3.6 billion in 2025, showing a decline from previous years. However, GameStop did manage to pull in an operating income of $232.1 million, marking a recovery after a rough patch. Still, it hasn’t been smooth sailing; the company shut down over 400 U.S. locations earlier this year as part of ongoing struggles in the retail space.

GameStop has been trying various strategies to maintain its presence in the market, from quirky promotions like “Trade Anything Day” to some rather controversial memes on social media. What exactly GameStop’s proposal for eBay entails remains unclear, as does Cohen’s long-term vision for the retailer if this acquisition goes through—or if it flops. So, as the gaming community watches these developments, one thing’s for sure: GameStop is not going down without a fight!